Business website on WordPress
Set up a site with domain, hosting, SEO plugin and meta tags for a local business.
Digital Marketing Course Online from India
Learn to build a website, rank it on Google, run Google and Meta ad campaigns, grow social pages and measure results that bring in real leads. Live trainer-led classes for learners worldwide, with hybrid and 100% offline options in India.
Live online4 levels60–320 hYour time zone
01About the course
What you will learn in Digital Marketing
Digital marketing is the work of promoting a business online – through its website, Google search, social media, email and paid ads. A digital marketer builds and optimises the website, researches keywords, writes content, runs Google Ads and Facebook and Instagram campaigns, manages the Google Business Profile listing and reads analytics to see what is working. These courses cover that work step by step, using WordPress, Canva, Google Ads, Meta Business Manager and Google Analytics 4.
This page is for learners outside Vellore, Katpadi and Ranipet – NRIs, professionals in the Gulf and other countries, and students elsewhere in India who want Digital Marketing taught live by a trainer.
Basic computer and internet use is enough. Comfortable English reading and writing helps with content and ad copy work; no coding is needed.
At a glance
- 4 programme levels: 60–320 h
- Live online, hybrid or offline in India
- Projects assessed before certification
- Certificate from the SynergySBS network
- Batches fixed around your time zone
02Outcomes
Skills you will be able to show
- Set up a WordPress website with domain, hosting, plugins and SEO basics
- Create graphics, e-books and lead magnets with Canva
- Research keywords and apply on-page, off-page and technical SEO
- Plan, launch and optimise Google search, display, video and remarketing campaigns
- Run Facebook and Instagram campaigns with Business Manager, Pixel and custom audiences
- Set up and optimise a Google Business Profile listing and manage reviews
03Syllabus
Digital Marketing syllabus by level
Every module and topic taught in the classroom batch is covered online. Open a level to see its modules.
Foundation level
Certificate in Digital Marketing Program
Beginners who want a 60-hour foundation in websites, SEO, Google Ads, social media, email and freelancing.
60 hours10 modules · 61 topicsCertificate: SynergySBS network
01Digital Assets and WordPress Website8 topics
Digital assets marketing overviewDomain namesHostingUnderstanding CMS (content management systems)Structuring your website using WordPressWordPress pluginsSEO pluginsUnderstanding meta tags
02Images, Canva and Lead Magnets4 topics
Free tools for copyright-free imagesImage editing techniques using CanvaCreating e-books using CanvaUnderstanding lead magnets
03Search Engine Optimisation (SEO)9 topics
Evolution of search enginesUnderstanding SEOOn-page and off-page optimisation techniquesKeyword research tools (free and paid)Focused techniques to generate quality traffic and leadsAdvanced SEO techniquesOn-page SEOContent research for the webpageStructuring content to SEO specifications
04Off-Page SEO and Backlinks4 topics
Understanding backlinksDomain authority checker toolsDo-follow and no-follow backlinksBacklink submission techniques
05Google Ads Setup and Search Campaigns7 topics
Focused targeting methods using Google AdsSEM – search engine marketingSetting up the Google Ads platformGoogle Ads campaignsGoogle Ads account hierarchySearch campaign setupAd extensions
06Bidding, Display, Video and Remarketing6 topics
Bidding strategiesUnderstanding ROI and ROASDisplay ad setupYouTube video ad setupRemarketing techniques to achieve sales objectivesGlobal site tag implementation
07Facebook Marketing10 topics
Social media marketing overviewFacebook for organic reachCreating a Facebook business pageUnderstanding followersFacebook groups for relevance and reachFacebook Business Manager account setupFacebook ad account structureSetting up Facebook adsFacebook custom audiencesCustom conversions for campaign objectives
08Instagram Marketing5 topics
Instagram for organic reachHashtags and relevanceInstagram profile optimisationUsing Instagram DMs to increase reachInstagram Reels and videos
09Email Marketing and Sales Funnels5 topics
Email marketing techniquesEmail sequences to achieve sales objectivesUpsell and downsell techniquesSales funnels and toolsLead generation funnel setup
10Freelancing and Affiliate Marketing3 topics
Freelancing techniques for financial independenceAffiliate marketing techniquesPlatforms to find products and earn affiliate commissions
Professional level
Professional in Digital Marketing
Learners who want 156 hours covering the core certificate plus in-depth Google Business Profile, Google Ads and Facebook & Instagram modules.
156 hours10 modules · 139 topicsCertificate: SynergySBS network
01Website, WordPress and Canva12 topics
Digital assets marketing overviewDomain namesHostingUnderstanding CMS (content management systems)Structuring your website using WordPressWordPress pluginsSEO pluginsUnderstanding meta tagsFree tools for copyright-free imagesImage editing techniques using CanvaCreating e-books using CanvaUnderstanding lead magnets
02SEO and Backlinks13 topics
Evolution of search enginesUnderstanding SEOOn-page and off-page optimisation techniquesKeyword research tools (free and paid)Focused techniques to generate quality traffic and leadsAdvanced SEO techniquesOn-page SEOContent research for the webpageStructuring content to SEO specificationsUnderstanding backlinksDomain authority checker toolsDo-follow and no-follow backlinksBacklink submission techniques
03Google Ads and Search Engine Marketing13 topics
Focused targeting methods using Google AdsSEM – search engine marketingSetting up the Google Ads platformGoogle Ads campaignsGoogle Ads account hierarchySearch campaign setupAd extensionsBidding strategiesUnderstanding ROI and ROASDisplay ad setupYouTube video ad setupRemarketing techniques to achieve sales objectivesGlobal site tag implementation
04Social Media, Email and Affiliate Marketing23 topics
Social media marketing overviewFacebook for organic reachCreating a Facebook business pageUnderstanding followersFacebook groups for relevance and reachFacebook Business Manager account setupFacebook ad account structureSetting up Facebook adsFacebook custom audiencesCustom conversions for campaign objectivesInstagram for organic reachHashtags and relevanceInstagram profile optimisationUsing Instagram DMs to increase reachInstagram Reels and videosEmail marketing techniquesEmail sequences to achieve sales objectivesUpsell and downsell techniquesSales funnels and toolsLead generation funnel setupFreelancing techniques for financial independenceAffiliate marketing techniquesPlatforms to find products and earn affiliate commissions
05Google My Business (Google Business Profile) Setup10 topics
Why Google My Business mattersWhat you need to startCreating your GMB listingKnowing the GMB interfaceOptimising your listingUnderstanding GMB rankingOptimising the business description and Google PostsCreating a menu in GMBAdding products and servicesAdding photos
06GMB Reviews, Insights and Local SEO11 topics
GMB reviews and test case scenariosCreating a short link to get more reviewsGMB analyticsCreating a website on GMBRunning Google Ads from the GMB dashboardHow long it takes to see resultsTracking rankings and analysisQuestions and answers in GMBMessaging in GMBAdding multiple usersCitations and Google Maps SEO
07Google Ads Masterclass17 topics
Google Ads formula calculatorWhat Google Ads is and where ads show upGoogle Ads account hierarchyBid strategies and profitable bidding (ROI, ROAS)Calculating ROI and ROASAd extensionsCampaign URLsDevice targetingStructuring campaigns and ad groupsWriting effective text adsCompliance in Google text adsImporting keyword lists from ExcelKeyword match types: phrase and exactNegative keywords and negative keyword listsBest practices for text adsRemarketing tag and remarketing audiencesConfiguring remarketing campaign settings
08Facebook Business Manager, Pixel and Audiences12 topics
Facebook as a marketing toolOrganic and inorganic reachBusiness Manager overview, benefits and setupFacebook Pixel: understanding and setupConnecting pages and peoplePage access and page rolesAd account accessStandard events setupFacebook iOS 14.5 updateFacebook retargetingLookalike audiencesCustom audience setup
09Facebook Funnels, Analytics and Engagement15 topics
Facebook sales funnelDefining the target audienceContent and ad reachUsing Facebook ads for brandingOptimising ads for mobileCustomer retention techniquesFacebook analyticsAd reporting and metrics breakdownMessenger marketingWays to increase engagementOptimising CTA buttonsVideo contentWeb content customisation for FacebookLead magnets for Facebook campaignsFacebook lead generation funnel
10Instagram Funnels, Automation and Content Workflow13 topics
Instagram sales funnelCreative and relevant hashtagsInstagram Reels and video adsIncluding a clear CTASales funnel stagesAIDA for effective ad campaignsBuilding a landing pageEmail drip campaigns and toolsContent for engagementSales funnel automation setup and toolsInstagram shoutoutsSales funnel strategyStandard content workflow
Professional level
Professional in Digital Marketing With Simulation
Learners who want the 156-hour Professional programme with an added digital marketing simulation to practise campaign decisions.
156 hours11 modules · 143 topicsCertificate: SynergySBS network
01Website, WordPress and Canva12 topics
Digital assets marketing overviewDomain namesHostingUnderstanding CMS (content management systems)Structuring your website using WordPressWordPress pluginsSEO pluginsUnderstanding meta tagsFree tools for copyright-free imagesImage editing techniques using CanvaCreating e-books using CanvaUnderstanding lead magnets
02SEO and Backlinks13 topics
Evolution of search enginesUnderstanding SEOOn-page and off-page optimisation techniquesKeyword research tools (free and paid)Focused techniques to generate quality traffic and leadsAdvanced SEO techniquesOn-page SEOContent research for the webpageStructuring content to SEO specificationsUnderstanding backlinksDomain authority checker toolsDo-follow and no-follow backlinksBacklink submission techniques
03Google Ads and Search Engine Marketing13 topics
Focused targeting methods using Google AdsSEM – search engine marketingSetting up the Google Ads platformGoogle Ads campaignsGoogle Ads account hierarchySearch campaign setupAd extensionsBidding strategiesUnderstanding ROI and ROASDisplay ad setupYouTube video ad setupRemarketing techniques to achieve sales objectivesGlobal site tag implementation
04Social Media, Email and Affiliate Marketing23 topics
Social media marketing overviewFacebook for organic reachCreating a Facebook business pageUnderstanding followersFacebook groups for relevance and reachFacebook Business Manager account setupFacebook ad account structureSetting up Facebook adsFacebook custom audiencesCustom conversions for campaign objectivesInstagram for organic reachHashtags and relevanceInstagram profile optimisationUsing Instagram DMs to increase reachInstagram Reels and videosEmail marketing techniquesEmail sequences to achieve sales objectivesUpsell and downsell techniquesSales funnels and toolsLead generation funnel setupFreelancing techniques for financial independenceAffiliate marketing techniquesPlatforms to find products and earn affiliate commissions
05Google My Business (Google Business Profile) Setup10 topics
Why Google My Business mattersWhat you need to startCreating your GMB listingKnowing the GMB interfaceOptimising your listingUnderstanding GMB rankingOptimising the business description and Google PostsCreating a menu in GMBAdding products and servicesAdding photos
06GMB Reviews, Insights and Local SEO11 topics
GMB reviews and test case scenariosCreating a short link to get more reviewsGMB analyticsCreating a website on GMBRunning Google Ads from the GMB dashboardHow long it takes to see resultsTracking rankings and analysisQuestions and answers in GMBMessaging in GMBAdding multiple usersCitations and Google Maps SEO
07Google Ads Masterclass17 topics
Google Ads formula calculatorWhat Google Ads is and where ads show upGoogle Ads account hierarchyBid strategies and profitable bidding (ROI, ROAS)Calculating ROI and ROASAd extensionsCampaign URLsDevice targetingStructuring campaigns and ad groupsWriting effective text adsCompliance in Google text adsImporting keyword lists from ExcelKeyword match types: phrase and exactNegative keywords and negative keyword listsBest practices for text adsRemarketing tag and remarketing audiencesConfiguring remarketing campaign settings
08Facebook Business Manager, Pixel and Audiences12 topics
Facebook as a marketing toolOrganic and inorganic reachBusiness Manager overview, benefits and setupFacebook Pixel: understanding and setupConnecting pages and peoplePage access and page rolesAd account accessStandard events setupFacebook iOS 14.5 updateFacebook retargetingLookalike audiencesCustom audience setup
09Facebook Funnels, Analytics and Engagement15 topics
Facebook sales funnelDefining the target audienceContent and ad reachUsing Facebook ads for brandingOptimising ads for mobileCustomer retention techniquesFacebook analyticsAd reporting and metrics breakdownMessenger marketingWays to increase engagementOptimising CTA buttonsVideo contentWeb content customisation for FacebookLead magnets for Facebook campaignsFacebook lead generation funnel
10Instagram Funnels, Automation and Content Workflow13 topics
Instagram sales funnelCreative and relevant hashtagsInstagram Reels and video adsIncluding a clear CTASales funnel stagesAIDA for effective ad campaignsBuilding a landing pageEmail drip campaigns and toolsContent for engagementSales funnel automation setup and toolsInstagram shoutoutsSales funnel strategyStandard content workflow
11Digital Marketing Simulation4 topics
Running a simulated marketing campaignAllocating budget across channelsReading simulated campaign resultsAdjusting strategy based on outcomes
Master level
Expert Certificate in Digital Marketing with Gen AI
Learners who want the most complete 320-hour programme, from marketing basics and content to SEO, SEM, GA4, social, podcasts, influencers and generative AI.
320 hours12 modules · 68 topicsCertificate: SynergySBS network
01Introduction to Digital Marketing5 topics
Introduction to marketing – STP and the 4PsMarket research: definition, types and importanceDigital marketing: definition, evolution, importance and channelsSetting SMART marketing goalsEmerging trends and technologies in digital marketing
02Content Marketing6 topics
Introduction to content marketingCreating a content strategyContent planning and creationContent distribution: owned, earned and paid mediaMeasuring success: engagement, traffic, conversions, ROIContent marketing campaign case studies
03Website Design and Development5 topics
Introduction to web design and developmentWordPress development: themes, plugins and customisationWooCommerce integrationShopify developmentWebsite performance: mobile-first design, speed optimisation and security best practices
04Content Writing and Copywriting4 topics
Writing blogs, articles, social media posts and web contentSEO content writingCopywriting techniquesContent editing and proofreading
05Search Engine Optimisation (SEO)5 topics
SEO fundamentalsOn-page SEO: titles, headings, images and internal linkingOff-page SEO: backlinks, guest blogging and content promotionTechnical SEO: site structure, crawling, indexing and speedLocal SEO: Google Business Profile and local listings
06Search Engine Marketing (SEM)8 topics
Introduction to SEMGoogle Ads overviewKeyword research for SEMCreating high-performing Google Ads campaignsOptimising Google Ads campaignsRemarketing and retargetingMeasuring and analysing SEM performanceGoogle Shopping ads and YouTube ads
07Google Analytics 4 (GA4)5 topics
Introduction to GA4Navigating the GA4 interfaceTracking conversions and goalsAnalysing user behaviourAdvanced GA4 features
08Social Media Optimisation and Marketing (SMO & SMM)9 topics
Optimising social media profilesHashtag strategyContent creationEngagement and growth tacticsOverview of social media marketingDeveloping social media strategiesPaid advertising on social mediaEngagement and community buildingSocial media analytics
09Email Marketing5 topics
Building an email list: deliverability and avoiding spamCreating email campaignsEmail automation and workflowsA/B testing and optimisationMeasuring email performance
10Podcast Marketing5 topics
Podcasting basics: planning, recording and editingPodcast distribution and syndicationPodcast SEOBuilding a podcast audienceMonetising podcasts
11Influencer Marketing4 topics
Understanding influencer marketingIdentifying the right influencersRunning influencer campaignsLegal and ethical considerations
12AI-Powered Marketing and Prompt Engineering for GenAI7 topics
AI in content creationAI for targeting and personalisationAI in designingWhat prompt engineering isBest practices for prompt creationCommon prompt engineering tools5-step prompt framework
04Tools covered
Software and tools you will use
WordPressCanvaGoogle AdsGoogle Business Profile (Google My Business)Meta Business Manager and Facebook PixelInstagramGoogle Analytics 4Keyword research toolsEmail marketing and funnel toolsWooCommerce and Shopify (Expert)Generative AI tools (Expert)
We provide training and instruction only. Software and licences are not included; use your own licence, or an educational or trial licence where the software maker offers one. See our Software & Licensing Policy. Certificates are skill-training certificates, not degrees or professional licences.
05Projects
Practice projects
Keyword and SEO plan
Research keywords for a clinic or college and optimise pages and backlinks for them.
Google search campaign
Build a search campaign with ad groups, match types, negative keywords and extensions, and track ROAS.
Facebook and Instagram lead funnel
Create a lead magnet, landing page and ad campaign with Pixel tracking and retargeting.
06How online works
How the Digital Marketing course runs online
Pick the mode that matches where you are and what you can travel for.
Live online
Trainer-led sessions on your own computer. Same syllabus, project and certificate as classroom batches. Evening, early-morning or weekend slots in your time zone.
Hybrid
Part online, part in the lab. Take lab sessions at Vellore, Katpadi or Ranipet when you visit India, and the rest online. Depends on trainer and lab availability.
100% offline in India
Learn at our centres on any date that suits you and the trainer. Fast-track schedules possible. Partner-centre options in other cities are explored case by case.
07Class timings
Find your class time
Example slots for popular regions. Your exact timing is fixed with the trainer on WhatsApp.
| City | Slot | Your local time | India time (IST) |
|---|---|---|---|
| Dubai · Abu Dhabi | Weekday evening | 7:00 PM–9:00 PM | 8:30 PM–10:30 PM |
| Dubai · Abu Dhabi | Weekday early morning | 6:00 AM–8:00 AM | 7:30 AM–9:30 AM |
| Dubai · Abu Dhabi | Weekend morning | 9:00 AM–11:00 AM | 10:30 AM–12:30 PM |
Slots marked “late night in India” need the trainer’s confirmation. Final timings are fixed on WhatsApp based on trainer and student availability; any date and time can be arranged where a trainer is available.
| City | Slot | Your local time | India time (IST) |
|---|---|---|---|
| London · Manchester · Birmingham | Weekday evening | 7:00 PM–9:00 PM | 12:30 AM–2:30 AM (next day) late night in Indiawinter · summer: 11:30 PM–1:30 AM late night in India |
| London · Manchester · Birmingham | Weekday early morning | 6:00 AM–8:00 AM | 11:30 AM–1:30 PMwinter · summer: 10:30 AM–12:30 PM |
| London · Manchester · Birmingham | Weekend morning | 9:00 AM–11:00 AM | 2:30 PM–4:30 PMwinter · summer: 1:30 PM–3:30 PM |
Slots marked “late night in India” need the trainer’s confirmation. Final timings are fixed on WhatsApp based on trainer and student availability; any date and time can be arranged where a trainer is available.
| City | Slot | Your local time | India time (IST) |
|---|---|---|---|
| Singapore | Weekday evening | 7:00 PM–9:00 PM | 4:30 PM–6:30 PM |
| Singapore | Weekday early morning | 6:00 AM–8:00 AM | 3:30 AM–5:30 AM late night in India |
| Singapore | Weekend morning | 9:00 AM–11:00 AM | 6:30 AM–8:30 AM |
Slots marked “late night in India” need the trainer’s confirmation. Final timings are fixed on WhatsApp based on trainer and student availability; any date and time can be arranged where a trainer is available.
08By country
Digital Marketing for learners in your country
09Pair it with
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Online details 10FAQ
Digital Marketing online – FAQ
Still have a question? Message us on WhatsApp.
Ask on WhatsAppCan I learn Digital Marketing online from outside India?
Yes. Digital Marketing is taught live online by a trainer, with the same syllabus, hours and project as the classroom batch. Batches are planned around your time zone, subject to trainer availability.
How many hours is the Digital Marketing course?
Digital Marketing is offered at 4 levels (60–320 h): Certificate in Digital Marketing Program – 60 hours; Professional in Digital Marketing – 156 hours; Professional in Digital Marketing With Simulation – 156 hours; Expert Certificate in Digital Marketing with Gen AI – 320 hours.
Do I need to buy the software?
We teach; we do not supply software. Use your own licence or an educational or trial licence where the maker offers one. Our Software & Licensing Policy explains the rules.
Can I attend some classes in person in India?
Yes. Hybrid and fully offline options are available at our Vellore, Katpadi and Ranipet centres on dates agreed in advance, depending on trainer and lab availability.
What does it cost?
Fees depend on the level and mode. Message +91 8111 029 125 on WhatsApp for the current fee and payment options for your country.
Will I get a certificate?
On completing the course and its project you receive the SynergySBS network certificate. It is a skill-training certificate, not a degree or a professional licence.
Start from anywhere
Get the Digital Marketing syllabus, fee and next batch
Tell us your country and preferred time. We reply on WhatsApp with the syllabus, fee and the next available batch.
- Live online, hybrid or 100% offline in India
- Batches in your time zone, based on trainer availability
- Free counselling and a syllabus on WhatsApp
- One number for everything: +91 8111 029 125